Brilliantly Efficient
Microtel by Wyndham attracts travelers looking for a simple and streamlined experience that still feels stylish and modern. The new Moda prototype is designed to drive even greater returns for owners. Our value-engineered prototype and expanded support model is the transformative next step for Microtel, an economy brand that already delivers ADR that rivals midscale.
Every Microtel is purpose-built, making it the only all new construction hotel chain in the economy segment. The cutting-edge prototype allows for short construction times and low startup costs, an attractive feature for developers and an important attribute for owners. As a pure new-build brand, Microtel has developed a portfolio of consistently high-quality properties. With smart design and award-winning service, Microtel continues to be the leader in the economy category, over-delivering on both guest and owner expectations.
Learn About ModaBrand Category: Value
Positioning: Brilliantly Efficient
Inspiration: Simple, Smart, Efficiency
Inception: 1989
Number of Hotels: 347*
Locations: North America, Asia Pacific; Urban & Suburban
Type: New Construction
Guest: Practical, Educated Business & Leisure Travelers
Opportunity: Franchised
*As of December 31, 2021
RPI numbers presented are based on averages for Qualified Franchisees in the U.S. during 2021 as available in the Supplemental Financial Performance Representation dated June 1, 2022. 66 (47.5%) of the Qualified Franchisees whose data was disclosed met or exceeded the RPI presented. Your results may differ.
Based on a leading consumer research organization.
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