The Trademark Collection by Wyndham is a collection of independently-minded upper-midscale and above properties. Just as no two travelers are alike – every Trademark Hotel is distinctive, taking on the character of the place in which they’re built.
This fast-growing collection of hotels is meant for independent entrepreneurs who have built an iconic hotel and are looking to increase visibility and build a legacy. With a growing footprint in urban, resort, and secondary markets, Trademark highlights unique hotels in a wide variety of locations well-suited for both business and leisure travel. As an owner, you have the freedom to retain your own vision, character, and unique spirit, while gaining access to partnership with the world’s largest hotel company. Leave Your Mark.SM
Brand Category: Lifestyle
Positioning: Independence Redefined
Inspiration: Unique, Independent, Character
Number of Locations: 145*
Locations: Global; Urban & Resort
Type: Independent Historic & Signature
Guest: Leisure & Business
Opportunity: Managed & Franchised
*As of December 31, 2021
Numbers presented are based on averages for Qualified Franchisees in the U.S. during 2021 as available in the Supplemental Financial Performance Representation dated April 15, 2022. 9 (40.9%) of the Qualified Franchisees whose data was disclosed met or exceeded the RPI presented. Your results may differ.
TripAdvisor data through 12/31/2021.
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