Wake Up On The Bright Side®
Dedicated to guest service and satisfaction, La Quinta by Wyndham offers an elevated stay in a contemporary setting. With thoughtful amenities and friendly service, this brand consistently delivers an exceptional guest experience that keeps travelers waking up on the bright side.
With a focus on new construction and high-quality conversions, La Quinta has been redefining the upper midscale category for over 50 years. La Quinta offers a fresh, adaptable prototype that optimizes revenue-producing square footage, and strong brand awareness that has allowed for expansion of La Quinta® and LQ Hotel® properties across the U.S., Canada, and Latin America. This brand is a top provider of select-service lodging with excellent accommodations that appeal to both business and leisure travelers in the midscale segment. With a global footprint of over 900 hotels, La Quinta is available almost anywhere a traveler needs to be.
Download PrototypeBrand Category: Upper Midscale
Positioning: Wake Up On the Bright Side®
Inspiration: Contemporary, Assured, Optimism
Inception: 1968
Number of Hotels: 918*
Locations: U.S., Canada, Latin America
Type: New Construction, High Quality Conversions
Guest: Business & Leisure Travelers
Opportunity: Franchised
*Globally, as of December 31, 2023
La Quinta Franchising, LLC. FDD dated March 30, 2024. RPI numbers presented are based on averages for certain franchisees in the U.S. and Canada during 2023. 17 (47.2%) of the Qualified Franchisees whose data was disclosed in the FDD met or exceeded the RPI presented. Your results may differ.
Over the past 4 years.
La Quinta Franchising, LLC. FDD dated March 30, 2024. Contribution numbers presented are based on averages for certain franchisees in the U.S. and Canada during 2023. 471 (52.3%) and 473 (52.5%) of franchisees whose data was disclosed in the FDD met or exceeded the CR Contribution and WR member Contribution presented, respectively. Your results may differ.
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